Feed: Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics
Feed Link: https://www.engadget.com/
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Title: DJI's Osmo Pocket 3 camera now starts at $799 following Trump's
tariffs

Date: Fri, 02 May 2025 13:15:36 +0000
Link: https://www.engadget.com/cameras/djis-osmo-po...

If you're concerned about how new US tariffs might affect future electronics
purchases, look no further than DJI. The company has raised the price of its
popular Osmo Pocket 3 camera to $799, or $280 (54 percent) more than it cost
at launch. The Pocket 3 Creator Combo that includes a wireless Mic 2 and
other accessories also went up from $700 to $950. Recent tariffs levied by
President Trump on Chinese products were "certainly among the key
considerations" for the hefty price bumps, the company told The Verge.

The Osmo Pocket 3 was a success from the get go, thanks to the built-in
gimbal, motorized subject tracking and large 1-inch sensor that delivers
excellent video quality, even in low light. It's widely beloved by content
creators for those reasons and is a recommended option in several of
Engadget's camera buying guides ΓÇö in fact we bought some for our own
reporters.

It's fair to say that the new tariffs are 100 percent behind the price
increase, despite DJI's diplomatic wording. The price is the same as at
launch in Europe and in Canada, suggesting that there are no other technical
reasons to raise it. DJI quietly boosted the US price from $520 to $620 a
couple of months ago, around the time that Trump first announced potential
tariffs on Chinese products. Other DJI products like drones have yet to rise
in price, however.

DJI said that the Osmo Pocket 3 is one of the best selling products in the
history of the company and that it's popularity "continues to exceed
expectations." However, much of that popular was likely due to the original
$520 price (on top of the camera's strong feature set), that was a bargain
next to standard compact cameras like Canon's new $899 PowerShot V1. At $799,
the Pocket 3 loses some of its competitive advantage.

It's difficult to find the Pocket 3 in the US (and elsewhere) at any price at
the moment, though DJI says it's striving to keep up with demand. On top of
all that, the company is facing a full ban of its drone products in the US in
2026 unless it obtains an exemption from regulators. That will affect the
company as well as consumers, as its drones are widely used in production,
emergency services and elsewhere ΓÇö and it's far ahead of rivals in terms of
technology. DJI sent a formal letter to five national security agencies (DHS,
DoD, FBI, NSA, and ODNI) in March requesting that any or all of the agencies
begin evaluating its products "right away."

This article originally appeared on Engadget at
https://www.engadget.com/cameras/djis-osmo-po...
following-trumps-tariffs-131536721.html?src=rss

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